Most film/car marketing tie-ins leave me cold. It is rarely done well.
However, last weekend Toyota teamed up with Warner Bros to promote the forthcoming Batman film, 'The Dark Knight' and demonstrated the current 'Tumbler' Batmobile with the new Batpod and theToyota TF108 Formula 1 car.
The images show the different scales off well.
In my very humble opinion, the current Batmobile is one of the best versions that has been produced (the original 60's Lincoln Futura based machine is still the best!).
The Batmobile is 3 metres wide, 4.5 metres long and 1.5 metres tall. It weights just 2.5 tonnes. According to Toyota, the Batmobile can really jump, apparently 18 metres!!!
Meanwhile, the Toyota F1 car is a little longer at 4.6 metres, but 1.8 metres wide and just 960mm tall. It also weights 600kg, with the driver.
YouTube video showing the Batmobile and TF108 in action
Images: New Batmobile=Toyota GB, 1966 Batmobile = Flickr /Ford
http://thedarkknight.warnerbros.com/
http://flickr.com/photos/fordmotorcompany/1731548564/sizes/l/